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Luxury goods maker Kering sues Alibaba over counterfeit products

Luxury goods maker Kering sues Alibaba over counterfeit products

Luxury product maker Kering, which includes brands such as Gucci and Yves Saint Laurent, has again filed suit against Alibaba for aiding the sales of counterfeit versions of its products. The Paris-based firm withdrew a similar complaint in August 2014 after the Chinese tech giant agreed to work. But that effort hasn’t been successful enough for Kering. “This lawsuit is part of Kering’s ongoing global effort to maintain its customers’ trust in its genuine products and to continue to develop the creative works and talents in its brands,” the company said in a statement.dbpix-alibaba1-tmagArticle

The suit, filed in federal court in New York, charges Alibaba with trademark infringement, counterfeiting, false representation, trademark dilution and racketeering by marketing, processing payments for and shipping goods such as counterfeit Gucci watches, bags and shoes and Yves Saint Laurent shirts.

In response to the suit, Alibaba spokesman Robert Christie issued the following statement: “We continue to work in partnership with numerous brands to help them protect their intellectual property, and we have a strong track record of doing so. Unfortunately, Kering Group has chosen the path of wasteful litigation instead of the path of constructive cooperation. We believe this complaint has no basis and we will fight it vigorously.”